Field notes from deploying AI inside real businesses.
No theory, no jargon — just what works, what breaks, what it costs and what it returns. Written for operators, not analysts.
AI can handle most support tickets without making customers feel like they are talking to a robot. The trick is knowing what to automate, what to escalate, and where the seams should be invisible.
Most eCommerce founders are buried in repetitive ops work that AI can handle today. These are the five tasks worth automating first — ranked by effort vs payback.
AI audit is one of those phrases that sounds vague until you see one done. This is exactly what happens during ours, the patterns we keep finding, and why we charge €49 for it.
AI voice agents that book appointments are no longer a science experiment. Here is what they actually handle, where they still break, and which industries see the biggest lift.
The €49 audit shows you exactly which automations would pay back fastest in your business.
Tell us about your business. We'll map every automation opportunity and deliver a prioritised AI roadmap for a one-time fee of €49.